I have to applaud him, first day at his new job and he gets the best project ever, to start living ethically. It starts the debate nationally and it should help more people get ideas about what is possible and what is not. Cannot wait to see how he gets on. You can watch the 18 mins report over the net if you are interested and hopefully we will all learn more together. The video charts his family members and how they already live ethically and the changes he could consider making.
There is some question as to whether individual action can make a difference and again.....I do not need proof of that ......9/11 was enough proof that one person can make a difference.
We are the consumers that demand things in the shops, so if and when we stop demanding,or demand thinsg differently, trends will change.
This could become a fashion.....hopefully you are all following it....it is worthwhile.
keep thinking ethically....
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